collective voice

Thanks for dropping by our blog page. Our team of over 60 full-time experts use the latest thinking in behavioural design and enablement via our people-shaped methodology to Make Better Happen for individuals, organisations and communities. Our specialisms of applied behavioural insights, design through co-creation and leading-edge social marketing and engagement are at the core of all that we do. Our mission is to be part of a society that is well, confident and resilient. If we can help you take a journey to be your best self, please call us on 0845 5193 423 - our promise to you is that we never settle for second best.

Insight Research Case Study

February 18, 2016 12:18

Insight Research Case Study 

ICE worked in partnership with Sandwell Metropolitan Borough Council’s Public Health team to design and deliver three comprehensive insight research studies focusing on:

  •   Physical activity in fathers aged 26- 45 years

  •   Breastfeeding amongst young white British women aged 18-25

  •   Alcohol consumption amongst young women aged 18-25 

Read More.... Insight Research Case Study

 

For more information please contact:

Jayne Prendergast

Jayne@icecreates.com

07970 720 769 

Life at ICE

December 16, 2015 11:00

Those of you who are in regular contact with me will know that I have recently taken an exciting opportunity to explore a new chapter in my career. The plot remains similar as I continue with the passion I have for Health & Care, whilst growing the fascination for Organisational Development  - combining creative initiatives and innovation wherever possible.

I now find myself two months in and, at ICE Creates, my early experiences have been incredible! Allow me to shed some light on being the new guy.

First off is the fact I get to see this almost every day!

With my HQ situated on the banks of the River Mersey, I only have to lift my head above my monitor to take in the refreshing sights.

When you start at ICE, if the scenery doesn’t hit you first, the energy in the office definitely will. Like

a surge in a crowd at a rock gig, it will literally lift you and take you with it.

The team have been so welcoming and I have found it humbling to be accepted at pace into the family.

I use the word ‘family’ to its full, too. ICE has an impressive portfolio (Organisational/Leadership Development, Graphic Design, Digital, Marketing, Communications and Insights).

It can dip into craft valuable solutions, yet it does so within a relatively small, tight-knit group of people who take great pride in supporting each other.

Talking of support and family, what do you make of this year’s Christmas adverts? Good old JL set the ball in motion with ‘the man on the moon’, shortly followed by ‘Mog’ and all the others. What certainly seems to be a trend this time around is that most are trying to support a charity of some description. Now that’s very decent of them, but in my opinion, they have been slightly too whimsical in their approach to something that is in fact very real! Fortunately, many of my colleagues felt the same and we wanted to follow our thoughts up with actions.

With a relatively miniscule budget (certainly not £7million) and two mobile phones, we set about trying to show what people can achieve with small acts of kindness, closer to home, where we live. The outcome of this can be seen in the video below:

We loved every minute of making that short video, and hope others will feel compelled to complete similar acts of kindness? One friend told me she had taken a box of non-perishable food to her local sheltered home and they were delighted by such a simple yet thoughtful gesture.

So what of my first two months then? One thing is for sure thus far at ICE, no two days are the same. Opportunity is permanent and inspiration has no boundaries. I can’t sum up the excitement I have right now, but hopefully this blog is a clue. Perhaps I’ll touch base with you all in another two months, perhaps we could talk sooner…

Call me on 0151 647 4700 or Email simon.platt@icecreates.com